Privacy policy
Fable & Field ("we", "our", "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit and shop at fableandfield.co.uk (the "Site").
For the purposes of the UK General Data Protection Regulation (UK GDPR), Fable & Field is the data controller of your personal data.
1. Information We Collect
When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view.
When you make a purchase or attempt to make a purchase through the Site, we collect specific personal information from you, including:
- Identity Data: Name, billing address, shipping address, email address, and phone number.
- Financial Data: Payment details (processed securely via encrypted third-party payment gateways like Shopify Payments, PayPal, or Klarna). We do not store your full credit card details.
- Transaction Data: Details about products you have purchased from us.
2. How We Use Your Information
We use the personal data we collect generally to fulfill any orders placed through the Site. This includes:
- Processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations.
- Communicating with you regarding your order or account.
- Screening our orders for potential risk or fraud.
- Providing you with targeted marketing, product updates, or promotional discounts (only if you have explicitly opted into our newsletter).
3. Sharing Your Personal Information
We share your Personal Information with trusted third parties to help us use your Personal Information, as described above. Specifically:
- Shopify: We use Shopify to power our online boutique. Shopify stores your data on secure servers behind a firewall. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
- Fulfillment Partners & Couriers: To dropship and deliver your furnishings directly from our trade suppliers (e.g., Hill Interiors, Voyage Maison, Artisan Furniture), we share your name, shipping address, and phone number with our supplier networks and their contracted fragile-freight couriers.
- Payment Processors: Your financial data is shared directly with Shopify Payments, PayPal, or Klarna to process transactions securely.
We may also share your Personal Information to comply with applicable UK laws and regulations, to respond to a lawful request, or to otherwise protect our rights.
4. Data Retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
5. Your Rights Under UK GDPR
If you are a UK or European resident, you have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us at sales@fableandfield.co.uk.
6. Changes & Contact Us
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at sales@fableandfield.co.uk.